Facebook is planning to roll out stickers on the company’s mobile app and in the upcoming weeks will begin rolling out stickers to the desktop.
The news follows a recent flurry of activity by Facebook in which it introduced stickers in a variety of different apps to allow users to share photos, comment on others, share their interests and more.
“This is a step in the right direction,” said Facebook co-founder and CEO Mark Zuckerberg in a post on the social network last week.
“It’s a new way to connect and make people feel connected.
This is the beginning of a great new chapter for us all.”
Facebook introduced the stickers last year in a beta app, and it is now expanding its program to allow sticker sharing in the company itself.
As part of the launch, the company will also be rolling out the stickers to desktop applications on Thursday.
“It’s the right thing to do, and we hope that people will start using it soon,” Facebook said.
“If you want to show your support for Facebook, send a message or share a picture using one of our stickers, we encourage you to share with your friends.”
A few weeks ago, Facebook announced it would be rolling stickers out to the public on its mobile app, but in a tweet it also said it would start rolling out them to desktop apps in the coming weeks.
A Facebook spokesperson told Business Insider that it will begin providing stickers on desktop applications in the near future, and that it hopes to roll them out to all users within a week or two.
“We’re not quite there yet, but we are going to start rolling them out in the next week or so,” the spokesperson said.
In addition to the mobile app itself, the Facebook spokesperson said that it was also planning to allow stickers to be shared on the Facebook News Feed, in the news feed itself, in a separate section of the app, or in a widget.
“That will allow you to display stickers and see what people are seeing on your friends’ news feed,” the Facebook rep said.
The company has said that its sticker program will not be rolling across its entire platform.
The announcement comes at a time when Facebook has been under increasing pressure to deliver more value to its users.
The social network has struggled to attract more users as more people opt for alternatives to Facebook Messenger and WhatsApp in the past few years, as well as to compete against other apps.
Earlier this month, the social media giant announced a plan to launch a paid app, in which users would be able to use Facebook’s premium content to pay for ads and other services.